Why Now Is the Best Time to Optimize Your Customer’s Experience
Although we should always be mindful of improving and doing better tomorrow than we did yesterday, we live in uncertain times today. It’s more important than ever to be especially mindful about how we...
View Article4 More Ways to Offer the Right Customer Journey Now
Everyone wants to treat customers and prospects right. Back in March I promised you additional suggestions to keep your customers close and prospects closer. Here are my additional observations to make...
View ArticleClik here to view.
How to Define Your Target Market When Nothing is Normal
During these unprecedented times, please give special thought to the needs of your prospects and customers. They have more personal, professional and/or business challenges now than ever. Are your...
View ArticleClik here to view.
How to Deal with Rapid Change: Be Human and Helpful
We are dealing with a rapidly changing business environment today. How we live and work is being redefined and refocused. We recently shared ways to help you solidify your target market, change your...
View ArticleClik here to view.
How to Have a Relevant Message in a Whole New World
We are all operating personally and professionally in an entirely new world. Our way of working is different than yesterday, and will be different tomorrow. We are all in this together and it’s...
View ArticleClik here to view.
Is Your Message Relevant? Why You Need a Relevant Message Definition
We know that a relevant message is critical to engage people. Your message will get deleted more quickly than ever if it is not relevant. No one has the time or the patience to figure out how your...
View ArticleClik here to view.
How to Be Relevant to Your Best Prospects
We are entering a unique time in sales and marketing. Our prospects and clients are navigating new business challenges and opportunities, and there is ample opportunity to help. Executives and leaders...
View ArticleClik here to view.
What You Need to Craft a Compelling Message
What does it mean to have a message that is compelling to clients and prospects? To compel, captivate and engage them you need to address what is important to them. You must have these facts before...
View ArticleClik here to view.
How to Convey Your Compelling Message: 3 Best Ways
To engage your customers and prospects, your first step is crafting effective messages that are compelling and concise. But to gain their trust and ultimately their business, you need more than a...
View ArticleClik here to view.
How to Work From Home as a Family Today
Important Life Lessons I Learned from a 13-Year-Old Working from home with kids wasn’t something I planned to do this year. Many of us are adjusting to a different way of living, working, and...
View Article
